The Revenue confirms these are zero rated unless they are marketed for adults.
Colouring or dot-to-dot books are VAT zero rated unless they are:
- marked as suitable for adults or grown-ups;
- held out for sale in retail shops with other adult books that are unsuitable for children or are not appropriately marked as suitable for children when for sale on a website; or
- contain images reflecting profanity pornography violence and illegal acts.
If the book meets any of the three conditions above it will be a standard-rated supply.
HMRC has published Revenue and Customs Brief 17/2016: VAT – treatment of colouring and dot-to-dot books confirming its new policy which will take effect from April.
HMRC states that many suppliers have zero rated such books in the belief they are a general book under VATA 1994 Sch 8 Group 3 item 1.
Jim Burberry VAT partner at...
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