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Keep it simple
Key points
- The survey found that taxpayers using a business or personal tax account were satisfied with them.
- Most users logged in carried out the required task and logged out without further browsing.
- Ease of use and simplicity were of key importance to users.
- Introducing a single tax account to cover personal and business matters raised security and privacy concerns.
HMRC is keen that taxpayers use a business tax account or personal tax account to access and use its services. Usually it is clear which account a taxpayer should opt for but some individuals are also business owners so may have both or may not know which one to use. Given the uncertainty and confusion this can cause HMRC appointed the employment welfare and skills team in Ipsos MORI’s Social Research Institute to carry out research to gain insight into the preferences of this group.
The team conducted 30 telephone...
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